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Latest News

Welcome to CAP's latest news. This section contains our latest news, announcements and developments.

We also have a Frequently Asked Questions page which answers popular questions about CAP and how the system works.

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To contact the press office, call 020 7492 2123 or e-mail press@cap.org.uk (journalists only). 

For older articles, go to our News archive.

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Wind energy

17 June 2013

CAP has published a Help Note on Wind Energy-related advertising. It provides an easily accessible summary of the ASA’s position on ad claims in this area.

Day 2 at The Business Show

07 June 2013

As The Business Show draws to a close, we can happily say it’s been a very productive and enjoyable couple of days.

Complementary Therapies – Tips and guidance

06 June 2013

In 2011 the Copy Advice team produced a range of guidance materials for complementary therapies, in response to a rise in complaints about advertising in this sector. We’ve looked back and highlighted some of the most common pitfalls and explain how you can use these materials to avoid them.

The rules of social engagement

06 June 2013

Online advertising is increasingly becoming the shift of focus for how companies reach their audiences.  Here are some key tips in a social context, to help you get your ads right first time.

Day 1 at The Business Show

06 June 2013

So the day has finally arrived: we’re at the Business Show 2013! After lots of preparation and finessing we’ve set up shop, and are ready to talk advertising.

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